Mark Pender

Experienced communications leader and digital marketing consultant based in Toronto, Canada.

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Over 15 years of experience in communications, marketing, advertising, web and new media.

Creating and developing a culture of innovation is my passion.Bridging the gap between business and IT functions to deliver amazing products keeps me energized.

Excellent speaking and presentation skills. Solid foundation of experience in government, private and non-profit sectors. Recognized for leadership skills and an ability to motivate teams through periods of change.

Strong understanding of campaign management. Proven ability to leverage new and emerging media innovations to deliver successful brand and marketing campaigns.

Specialties include: Online and Interactive marketing, social media, advertising, media relations, web and mobile development, strategic communications, issues management, process re-engineering; and team development.

Recent career summary

  • Digital Communications Consultant

    Providing a full-suite of consulting services including communications process re-engineering, digital strategy development, RFI and RFP preparation as well as hands-on web design and development.

  • Director General, Communications

    Government of Canada, 2008-2017
    Held multiple positions with the Canadian federal government. Responsible for delivering cutting-edge digital tools for communication and consulting with citizens. Implemented major process changes resulting in significant cost savings and shifting the culture from a traditional to a digital focus.

  • Web Manager

    Canadian Diabetes Association 2004-2007
    Lead for management and development of the main website for this Canadian Not-for-Profit organization. A key focus was ensuring the migration to a reliable platform, strategy development as well as the integration of fundraising and self-service content.

Employment History

April 2016- June 2017
Director General, Communications – Federal Economic Development Agency for Southern Ontario, Toronto.

2015 – 2016
Director of Public Affairs and Operations – Department of Finance, Ottawa.

2011 – 2015
Senior Chief, Web Communications and Marketing – Department of Finance, Ottawa.

2008 – 2011
Chief, Web Services and Multimedia – Department of Finance, Ottawa.

2007 – 2008
Communications Consultant – Independent, USA & Canada

2006 – 2007
Senior Development Officer – Canadian Diabetes Association, Toronto.

2004 – 2006
Manager, Web and Online Initiatives – Canadian Diabetes Association, Toronto.

E-Business Marketing Executive – Canada Life, Ireland and Germany

Here is a list of things I can do for you

Web Design

Web Development

Strategy Development

Digital Consulting

Get more from your digital presence

Social Media

Generate a real return from your social media

Internal Communications

Development and implementation of internal communications

Let’s work together. Contact me via Messenger or using the form below.

Let’s connect through LinkedIn, Facebook Messenger or Twitter